The omni-channel platform provider TG Lab has partnered with Xtremepush, the top supplier of AI-powered CRM and loyalty marketing, to expedite the roll-out of its unified solution to operators worldwide.
Through the partnership, operators using the TG Lab platform can easily incorporate Xtremepush’s product, improving the way players receive localized and tailored messages, promotions, and free-to-play (FTP) experiences.
TG Lab’s omnichannel platform provides a full-stack solution with a versatile set of modules for sportsbooks and casinos, catering to top operators in LatAm, Brazil, and international markets, including well-known brands like Stake, Betsson, and Belgium’s Loterie Nationale.
As both providers continue to grow their reach throughout LatAm and Brazil, Xtremepush technology will now be incorporated into its full offering, which includes player account management (PAM), payment operations, and player interaction features.
See also:
- Loterie Romande has chosen OpenBet to power its digital and retail sportsbook of the future
- EvenBet Gaming adds plenty of new UX improvements to its online poker product
- BGaming and White Label Casinos collaborate to collect funds for the DAR Bjorn Charity Gala
Through the real-time Customer Data Platform (CDP), Xtremepush offers gamification, engagement, and AI technologies. Through the connection, TG Lab’s operator partners will be able to provide their players with targeted discounts, personalized messaging, and promotional campaigns, which will boost player engagement and retention.
The new agreement highlights Xtremepush’s importance as a key partner for LatAm iGaming companies. The success of Xtremepush’s solutions is demonstrated by the fact that it builds on previous partnerships with Superbet, Betsul, Vibra Gaming, and NGX.
We are thrilled to collaborate with TG Lab to improve their client experience, especially for operators in Latin America, stated Robbie Sexton, Director of Partnerships & iGaming at Xtremepush. Through localized, tailored, and prompt interactions, our player engagement solution—which has been shown to improve gaming platforms—will enable them to provide outstanding customer satisfaction.
“TG Lab is dedicated to helping our partners achieve rapid growth and success,” stated Dainius Narmontas, COO at TG Lab. Our collaboration with Xtremepush gives us access to a robust set of player engagement capabilities that will help us provide outstanding experiences. Through this collaboration, we will be able to greatly improve our acquisition and retention tactics, which will be advantageous to TG Lab as well as our esteemed partners.
Join us on all our social channels and groups
Gameongazette is present on:
