The Unit has been chosen to conduct app development in South America following the makeover of the supplier’s sportsbook. The Unit, a pioneer in nearshore product development and marketing services for sports betting and igaming, has announced a partnership with Sportingtech, a sports betting and igaming provider.
Sportingtech provides comprehensive betting and gaming solutions for regulated and growing markets worldwide. The company claims that its igaming platform provides everything from sportsbooks to casinos through a modular system and an intuitive back office for a fully omnichannel solution.
The Unit will create apps for Sportingtech’s brands in Brazil, leveraging its expertise in producing native iOS and Android applications adapted to the specific needs of customers.
This relationship has already resulted in a successful overhaul of Sportingtech’s sportsbook, with The Unit leveraging its abilities to design and create solid, scalable platforms that provide a smooth user experience.
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Paddy Casey, co-founder of The Unit, stated, “Sportingtech is a top provider in the sports betting and igaming industries, and we are delighted to announce this new collaboration. We are delighted to contribute our significant knowledge and skills to ensuring that Sportingtech’s brands run with the best mobile app available.“
“This comes after the launch of Sportingtech’s new sportsbook, where our team was able to provide tailored software development services to meet specific business goals and constraints. We are really excited to collaborate with Sportingtech and capitalize on the synergies that this relationship will provide.”
Tommy Molloy, Sportingtech’s chief product officer, added: “Partnering with The Unit demonstrates our dedication to providing personalized solutions that enable operators to stand out in competitive areas like Brazil. The Unit’s reputation as a trusted developer means that our partners can deliver optimum performance and unmatched customer experiences.“
“Following the successful launch of our newly redesigned sportsbook, this collaboration reinforces our focus on continuous improvement and flexibility, enabling us to offer an industry-leading turnkey platform that sets new standards in customisation and growth.”
The Unit has offices in Ireland and Moldova, as well as a newly formed USA section that will open in New York in January 2025. It is unwaveringly committed to becoming the industry’s preferred partner. In addition to its extensive marketing services, the team has established a good track record of developing world-class, scalable, and efficient products for the sports betting and igaming sectors in recent years.
As The Unit enters this time of expansion, the firm is dedicated to providing excellent products and services to its customers. With its seasoned workforce, best-in-class product development capabilities, and emphasis on innovation, The Unit is well-positioned to define the future of the sports betting and igaming sectors.
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