Pragmatic Play, a renowned content provider for the iGaming sector, has entered the fast lane of motorsport by becoming the primary sponsor of MotoGP team Aprilia Racing in the 2025 season.
The sponsor will be prominently advertised on the Aprilia Racing team’s bikes, clothing, and promotional assets during the 2019 MotoGP season, beginning with the first race on March 2nd.
Aprilia Racing, the most successful European factory team in the FIM Grand Prix World Championship, aims to strike the ground running with riders Marco Bezzecchi and Jorge Martín, who won the World Championship last year.
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Pragmatic Play’s partnership with Aprilia Racing brings them closer to millions of fans around the world. It is also the award-winning provider’s second high-profile brand sponsorship in recent months, after a deal with legendary music event Tomorrowland Brasil late last year – the first of its type in the iGaming sector.
Pragmatic Play, the primary sponsor of Aprilia Racing, is not only broadening its reach to new audiences around the world, but it is also set to present fans with unique and engaging experiences on and off the track.
Irina Cornides, Chief Operating Officer at Pragmatic Play, stated that Aprilia Racing is the ideal brand partner for Pragmatic Play due to its extensive racing history, unwavering drive for success, and passion for entertainment. We are excited to announce our sponsorship and look forward to improving the experience for fans globally.”
Massimo Rivola, CEO of Aprilia Racing, stated, “We are especially delighted to welcome a new partner of the level of Pragmatic Play. This alliance brings together two firms that embrace innovation, enthusiasm, and the pursuit of greatness. The goal is to establish a relationship based on trust, innovation, and a shared vision for the medium to long term.”
About Pragmatic Play
Pragmatic Play, based in Gibraltar, is a leading game supplier to some of the world’s most popular iGaming firms. Pragmatic Play’s multi-product portfolio of award-winning slots, live casino, bingo, virtual sports, sportsbook, and more is available in all major regulated markets, languages, and currencies, enabling new ways to play through a single API.
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