Playson, the successful digital entertainment provider, has signed a huge global content agreement with Light & Wonder to considerably expand the reach of its extensive gaming catalog.
This historic agreement will allow Light & Wonder’s extensive operator network in the UK, Canada, and Latin America to get access to Playson’s fascinating offering.
Last month, UK-based operator Dazzletag Entertainment Ltd was the first to introduce the studio’s creative offerings, with SUPERCHARGED CLOVERS: HOLD AND WIN and 3 POTS RICHES: HOLD AND WIN available across its online casino brands.
Light & Wonder’s content marketplace is used by some of the world’s largest operator brands, providing them with access to over 3,500 games from a variety of third-party studios, allowing them to create personalised, mobile-ready player experiences and stay ahead of regulatory changes.
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The relationship demonstrates the strength of Playson’s reputation as a recognized and highly sought-after provider to operators worldwide, as increased demand for its games appears to propel the studio to new heights in 2025.
Blanka Homor, Sales Director at Playson, stated, “Our agreement with Light & Wonder represents a significant milestone in our strategic plan, as we start on the next chapter of our global expansion. This collaboration broadens our reach and enables us to introduce our popular games to new operators and gamers.
“The launch of our titles across Dazzletag’s two brands is a great start, and we are confident this relationship will further elevate our presence in the ever-evolving online casino space.”
Steve Mayes, Senior Director of Partnerships at Light & Wonder, stated, “We are thrilled to be collaborating with such a highly respected digital entertainment provider and bringing their portfolio to our network.” This strengthens our commitment to providing operators with the finest game releases possible.
“We look forward to other successful launches in 2025, as we continue to support our operators with diverse content.”
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