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Juegalo launches loyalty and gamification program with Gamanza Engage collaboration.

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The cooperation intends to provide Juegalo.com players with a new gaming experience.

Press Release. Gamanza has announced the introduction of its Gamanza Engage product suite on Juegalo.com, one of Chile’s leading online gaming sites. Through this new agreement, the operator will benefit from Gamanza’s cutting-edge real-time CRM solution, as well as Gamanza Engage’s revolutionary loyalty and gamification modules. 

This features a customizable system of ranks and levels, as well as the new “Dolarz” token, which players collect through normal gameplay and as a reward for certain achievements and milestones. Dolarz can be used to buy incentives and real products at a branded on-site reward shop. Missions and tournaments provide the Juegalo brand with new tools for increasing player engagement and consumer loyalty through individualized incentives and experiences.


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Juegalo’s integration of Gamanza Engage now provides players with dynamic engagement features such as real-time awards and challenges throughout the brand’s casino and sports betting verticals. Juegalo’s powerful CRM system allows them to give customized and automatic promotions to players, which boosts retention and reactivation.

Robert Civill, Gamanza’s chief commercial officer, stated, “We’re excited to provide our gamification and loyalty solutions to Juegalo.com, a forward-thinking operator in a thriving region. Our solutions provide an additional layer of pleasure for gamers, dramatically increasing overall levels of engagement and long-term commitment among the player base. We’re thrilled to be working with the amazing team at Juegalo and look forward to a fruitful partnership.”

Alejandro Salinas, COO of Juegalo, added: “Partnering with Gamanza allows us to provide a new gaming experience for our players, which is consistent with our dedication to innovation and consumer pleasure. We’re certain that these new features will pique the interest of players in this region, and we’re also excited to experiment with the boosters system to diversify our incentives and lower our total bonus costs.”

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Oscar Alder
Oscar Alder
A newcomer to the iGaming industry, eager to learn and grow in the world of online gaming. Though just starting out, he brings fresh perspectives, enthusiasm, and a strong desire to understand the ins and outs of the industry.

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