As it continues to strengthen its relationship with top US operator Hard Rock Digital, Games Global, a major provider of iGaming content, has introduced its Free Spins promotional tool on the Hard Rock Bet iCasino platform in New Jersey.
Hard Rock Bet is now able to incorporate a technique that has been shown to increase player engagement because this is the first time a US operator has been granted access to Games Global’s Free Spins.
In the upcoming months, Games Global’s Free Spins will expand to other partners and regulated states after making its premiere with Hard Rock Bet in The Garden State.
Hard Rock Digital is the most recent operator to use Games Global’s industry-leading technology to enhance its content offering as the company speeds up its commercial growth in North America in 2025.
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“Games Global has already made significant strides in the US following market entry, partnering with numerous industry-leading operators to expand our audience reach,” stated Joann Pierce, Chief Commercial Officer.
“Hard Rock is a well-known brand throughout the world, and the operator’s Free Spins launch will strengthen our position in New Jersey as we continue to provide our full range of products to major players in regulated states.”
“We’re excited to continue to expand on our partnership with Games Global and be the first to offer Free Spins for their immersive games on Hard Rock Bet,” stated Grant Williams, SVP-Casino at Hard Rock Digital.
“We are thrilled for this extra chance for engagement and differentiation on our top-rated app, which features over 2,700 games, a loyalty program integrated into Unity by Hard Rock, and exclusive online gaming experiences.”
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